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    News

    Screen Printing VS Custom Embroidery, How To Choose

    • Author:aungcrown
    • Source:Aung Crown
    • Release on:2020-10-07
    Now you’ve decided the time has come to get custom apparel made up for your company, your team, your charity event, or just for fun. The hard part’s done now, right? Sadly, no. The work—and the fun!—are just beginning. From here, there are a wealth of decisions to be made that range from colors and placement to size and materials. No matter what you need custom apparel for, each decision you make can have a big impact on your overall image and the message you convey. Now, before we dig into color theory or talk about size, let’s start with something a bit more basic: choosing the best method to have your design created. Thanks to advances in technology, there are a wealth of different ways to add an image to apparel, and each comes with pros and cons.

    Embroidery and Screen Printing are the two most popular ways to add logos to apparel. Two main factors to consider is look.

    EMBROIDERY
    Your logo is created by different color threads stitched to the garment using a computerized embroidery machine.

    BEST FOR
    Non-waterproof Jackets
    Work Shirts
    Polo Shirts
    Hats
    Fleece Sweatshirts

    COST SAVING TIP
    The lower the thread count, the lower the cost, ask you rep if that is an option. Keep a copy of your digitized logo on hand to avoid being charged this fee.
    Additional things to consider with embroidery: Small writing and fine details may not be clear on logos.

    Pros and Cons of Embroidery
    Embroidery is the process or sewing a logo onto a fabric, such as a shirt, jacket, or hat. Embroidery is a great way to customize your organization’s apparel. It is clean, crisp, and makes your logo stand out, making it a great option for professional organizations. Additionally, embroidery is long-lasting. If done correctly, it will not fade or snag after continuous washing. Instead, your embroidery will become a permanent part of your clothing’s fabric.

    Despite the benefits, embroidery is not the ideal option for every project. Generally, embroidery is more expensive than screen printing. For large projects, some organizations choose screen printing instead. Additionally, you typically pay by the thread count, so embroidering large logos isn’t the most cost effective option. With that being said, every embroidery job is different. If you are interested in embroidery, contact aungcrown for an estimate.
    SCREEN PRINTING
    Your logo is created by different color inks which are pushed through mesh screens onto the garment.

    BEST FOR
    Waterproof Jackets
    T-shirts
    Cotton Sweatshirts
    Large Volume of Polo Shirts
    Casual Wear

    COST SAVING TIP
    Consider limiting your logo to 1-2 colors to save money.
    Additional things to consider with screen printing: Fading may occur over several washes.

    Pros and Cons Screen Printing
    Screen printing uses ink to print your logo from a screen onto the item you want to be customized Screen printing looks great and, when done right, will last a long time. Unlike embroidery, which is only done on fabrics, screen printing can be done on a variety of materials. Whether you want to put your organization's logo on coffee cups, tote bags, stress balls, or t-shirts, screen printing will get the job done. Overall, screen printing is less expensive than embroidery so it is ideal for large orders and large logos.

    Although screen printing works on a variety of materials, it doesn’t work well on thick or fuzzy materials, such as a fleece jacket. For these instances, embroidery might be a better option. Generally, screen printing jobs also take a little bit longer than embroidery projects. A customized screen of your image has to be made for your design, which may take some time. Of course, every project is different. At aungcrown, we follow a strict production schedule, so contact us to get a time and cost estimate.

    Who are the custom branded items for? If you’re planning on giving those branded apparel items to your team as a way to market and represent your organization, it will likely make sense to go more professional and choose embroidery. If you’ll be giving away your custom shirts or hats, however, the balance between cost and durability may mean you choose to go with screen printing.

    Shirts can easily be both screen printed and embroidered. If you want to extend your custom branded apparel beyond a shirt, the decision can affect your options for logo creation. Most other clothing items (sweatshirts, pants, and so on) can be screen printed or embroidered fairly easily. However, hats and headbands are a bit trickier. Knit materials like beanies don’t necessarily take well to screen printing, so custom embroidery will give you a better quality result.

    That’s not all that goes into the decision between screen printed and custom embroidered clothing. Get guidance from the pros; contact the team at aungcrown to learn more about our options and get help finding the right custom branded apparel option for you.